The Role

We’re looking for a cracked GTM person, part storyteller, part strategist, part operator. Someone to help us define how Comfy shows up to the world. You’ll bridge the gap between product, design, and community, turning our ecosystem’s creative energy into campaigns that move culture.

You’ll craft how we launch new products (Cloud, API Nodes, Desktop), build loops that amplify our OSS community, and help make Comfy not just the most loved creative tool, but a generational brand in AI.

What You’ll Do

• Work directly with founders, product, and design to define Comfy’s narrative and how we tell it to the world
• Lead GTM for new launches from strategy and messaging to experiments and campaigns
• Lead launches for new products, features, and ecosystem initiatives.
• Create campaigns that speak to our multi-layered audience: artists, developers, enterprises, and creative communities
• Interview users, gather insights, and translate them into positioning and storytelling that actually resonates
• Partner with the product and creative teams to turn new features into stories that spread
• Drive awareness loops: social, community, product-led, and partnerships. Find the path that reinforce our brand flywheel
• Build scrappy, data-informed GTM systems that can scale with our growth

You might be a fit if you

• Have led or helped drive GTM efforts for a software or creative brand (bonus if you’ve done both)
• Can move between high-level narrative work and hands-on execution. One day designing messaging for Cloud, next day writing copy for a meme post
• Are comfortable wearing multiple hats: product, growth, creative, community, BD
• Have an instinct for culture. You know when to be serious and when to be funny
• Care deeply about open-source, creativity, and empowering people to build